AUS Photography Club

As Social Media Manager for the American University of Sharjah Photography Club, I concieved of a content strategy to publicize our events, increase our reach, and create a community of photography enthusiasts at the university.

Clout Series

On our Instagaram, we devoted our main feed to the “Clout Series,” a space where we showcased work by AUS photographers for reach.

Doing the Gen-Z intern thing before it was normalized

Back in 2019, when the “Gen-Z” intern social media strategy was only in its infancy. Only Wendy’s were doing it on Twitter. I employed a similar strategy, using memes and sarcasm in our stories to spread word of our events, engage the audience, and create more word-of-mouth of our club’s existence.